VISUAL IDENTITY & PACKAGING
Dollies Cookies is the first dessert brand to bring chunky NYC style cookies to the UK.
Starting with their existing logo and Pantone Pink, I was briefed to develop a fun, memorable, packaging and visual identity incorporating illustrations and metallic print. It needed to elevate the brand and create a distinct visual language that would create organic sharing on social media.
Project included illustrations, holographic packaging, flavour stickers, holographic stickers, graphic tissue design, postcard, greeting cards, and packing tape.