ILLUSTRATED CHRISTMAS PACKAGING , GIPHY STICKERS, WINDOW DECALS, SOCIAL MEDIA
The launch included all 15 London shops, with my illustrations decorating their windows and gift boxes.
For added fun, I created animated gif/stickers for Instastories - this was shared by Doughnut Time with their 104k followers to use during the Christmas season.
The project created a fun buzz for the launch. Fans of the brand posting the boxes and windows on social media throughout the season.