Site-Specific Illustrations

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Project: Collaboration with LG Electronics Korea and BE BIG COMPANY on Ground220, Seoul

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In partnership with LG Electronics Korea and BE BIG COMPANY, I contributed to the “Ground220” space in Seoul, a dynamic project aimed at fostering positive energy in daily routines to inspire transformative life changes.

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Exterior and Interior Illustrations:

I created vibrant illustrations for the installation on both the front facade and terrace of the Ground220 building, setting an engaging visual tone for the space. Additionally, my interior installation illustrations infused the environment with a cheerful and inviting aesthetic, enhancing the visitor experience.

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Product and Packaging Design:

The project also featured a collection of my illustrations for t-shirts, products, and packaging, extending the visual theme beyond the physical space.

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Interview Video:

As part of the project's broader narrative, we produced an interview video exploring the theme of healthy life routines. This video offered insights into my life as a London-based illustrator and highlighted my approach to maintaining a balanced and healthy lifestyle.

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Passion for Collaborative Projects:

I am passionate about creating illustrations for collaborative projects with global brands. My work often merges site-specific installations, product design, packaging, and art, blending creativity with functionality. Working alongside innovative creative directors and project managers is always rewarding, as we strive to elevate the impact of site-specific installations.

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Follow my work INSTAGRAM

Contact my Illustration AGENT

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Created by: Linda Baritski @seasonofvictory

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Hosted by: GROUND 220 @ground220_official by LG Electronics @lgelectronics_kr

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Directed by: @be_big_company

Animation: Mo.Moment (Lee jumin, Mo yoonwon)

Music: @hyunmq